Translation Strategy as a Term of Translation Studies

Abstract

The article focuses on defining the notion of strategy of translation, describes its major components and defines major principles for the translator to use when choosing a specific translation strategy. The author concludes that “translation strategy” is a complex multi-agent notion that has its “core” and “periphery”. Translation strategy is viewed as a kind of purposeful and meaningful cognitive translator’s behavior, aiming mainly at a definite communicative target. Certain methods, techniques and approaches to translation are believed to be an essential strategy of translation components required to achieve good translation quality.

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